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2 October 2014

food & science

Here’s How Long Every Kind Of Food Will Keep

30 September 2014

television & science

Why Do So Many People Watch HGTV?

24 September 2014

design & science

The Neurochemistry of Empathy, Storytelling, and the Dramatic Arc, Animated

22 September 2014


Some Things You Can Do In Your Sleep, Literally

12 May 2014

technology & science

Graphene is neat

science & culture

Spurious Correlations

4 April 2014

science & nature

Happily disgusted? 15 new emotions ID’d

19 March 2014

science & culture

Stanford Professor Andrei Linde learns that his theory about the Big Bang origin of the universe may in fact have been proven

24 February 2014

health & science

Whole Foods: America’s Temple of Pseudoscience

Look, if homeopathic remedies make you feel better, take them. If the Paleo diet helps you eat fewer TV dinners, that’s great—even if the Paleo diet is probably premised more on The Flintstones than it is on any actual evidence about human evolutionary history. If non-organic crumbs bother you, avoid them. And there’s much to praise in Whole Foods’ commitment to sustainability and healthful foods.

Still: a significant portion of what Whole Foods sells is based on simple pseudoscience. And sometimes that can spill over into outright anti-science (think What Doctors Don’t Tell You, or Whole Foods’ overblown GMO campaign, which could merit its own article). If scientific accuracy in the public sphere is your jam, is there really that much of a difference between Creation Museum founder Ken Ham, who seems to have made a career marketing pseudoscience about the origins of the world, and John Mackey, a founder and CEO of Whole Foods Market, who seems to have made a career, in part, out of marketing pseudoscience about health?

12 December 2013


Scientists discover double meaning in genetic code

9 December 2013

culture & science

A History of the World in 100 Objects

1 December 2013

science & sustainability

Taylor Wilson (14) has a radical plan for small nuclear fission reactors

6 September 2013

art & science

How the Color Red Changes Our Brains

5 September 2013

health & science

Down syndrome reversed in newborn mice with single injection

6 August 2013


The Sun’s Magnetic Field is about to Flip

17 May 2013

science & culture

Einstein’s Theory of Relativity explained using words of 4 letter or fewer

Your bed is with you in the void. But not for long — it goes away from you. You don’t have any way to get it back, so you just let it go. But so now we have a body in the void with you. So does the bed move, or do you move? Or both? Well, you can see as well as I that it can go any way you like. Flip a coin. Who’s to say? It’s best to just say that you move away from the bed, and that the bed goes away from you. No one can say who’s held fast and who isn’t.

Now, if I took the bed back but gave you the sun — just you and the sun in the void, now — I’ll bet you’d say that the sun is so big, next to you, that odds are you move and not the sun. It’s easy to move a body like ours, and not so easy to kick a sun to and fro. But that isn’t the way to see it. Just like with the bed, no one can say who’s held fast.

13 May 2013

design & science

How Not To Run An A/B Test

24 April 2013

science & life

Is life on Earth older than the Earth itself?

4 April 2013


How Far is it to Mars?

23 August 2012

design & science

Bill Scott, brilliant as always, on the Parenthesis of Forgetfulness and its effect on interface design.

A primary skill of magic is to learn how to hide information. In this case, magicians use the delay of time to take advantage of the way our brains work and misdirect you from the method to the effect. However, when we are designing interfaces this parenthesis of forgetfulness can work against us (often the things that magicians employ, designers have to avoid).